Digital video recorders are one piece of tech I honestly thought I didn’t really need or want. I finally ended up with TiVo several years ago because it just came with my latest set-top box.
I Couldn’t Live Without It Now. No joking, it’s one of the few products that the hype is less than the impact of its utility. The marketing is absolutely correct.
Nero and TiVo Deliver the Ultimate DVR Experience on the PC
Nero LiquidTV | TiVo PC Brings Digital Entertainment Freedom to Consumers with the Award Winning TiVo® Service
KARLSBAD, Germany & ALVISO, Calif.–(BUSINESS WIRE)–Nero, creators of liquid media technology, and TiVo Inc. (NASDAQ:TIVO), the creator of and a leader in television services for digital video recorders (DVRs), announced today the unveiling of Nero LiquidTV | TiVo PC. This new offering revolutionizes the way consumers experience television by offering an enhanced TiVo DVR experience directly from the PC.
“In recent years the amount of digital entertainment content available to average consumers has exploded,” said Bruce McGregor, senior analyst, Digital Home Services for Current Analysis. “Consumers have increasingly conformed to using mobile devices and the PC as sources of video entertainment; as a result they are looking for ways to port their favorite television content onto multiple mobile formats. There is an emerging opportunity for a PC-based DVR service that offers easy access to television content on a wide variety of devices.”
With Nero LiquidTV | TiVo PC, consumers can watch and pause live TV on their desktop, record their favorite shows directly to their hard drive, transfer shows between computers throughout the home, or enjoy their favorite shows on-the-go by exporting them to iPod®, PlayStation® Portable (PSP®), or burning them to DVD. Now the TiVo experience can be enjoyed on the PC, including TiVo features like WishList® searches, Season Pass® recordings, TiVo KidZone, and TiVo Suggestions.
“For more than a decade, the world’s largest mobile and consumer electronics brands have trusted Nero for technology leadership and category creation,” said Udo Eberlein, CEO, Nero AG. “Now, with Nero LiquidTV | TiVo PC, we are providing a next-generation DVR application that integrates the renowned TiVo service with the PC. This solution is truly a platform on which our vision for liquid media – where content can be easily accessed anytime, anywhere, and on any device — will become a reality.”
Nero LiquidTV | TiVo PC is designed for ease of use. No technical expertise is required to install the software on any PC with the Windows XP or Windows Vista operating system. The full retail solution comes complete with everything that the consumer needs to share the TV experience throughout their digital home: a TiVo PC remote; a TV tuner card to allow television signals to be received by the PC; and an IR Blaster to create a wireless, infrared connection between the cable or satellite box and the PC. It also comes with a one-year subscription to the award-winning TiVo service, which automatically finds and digitally records a user’s favorite shows.
“Nero has done a superb job of bringing the TiVo experience to the PC, and have done so in a way that lives up to the rich TiVo legacy,” said Tom Rogers, CEO and President, TiVo. “To be able to extend the features of TiVo to a new platform without compromising the integrity of what has made TiVo such a revolutionary product is a significant achievement, one we know both new and old fans of TiVo will love.”
Nero LiquidTV | TiVo PC with one year of TiVo service will be available in the U.S., Canada and Mexico in October 2008 with a suggested retail price of $199 USD for a retail box or $99 USD for a downloadable software-only version. TiVo service subscription renewal is on an annual basis at $99 a year. The retail box, containing a tuner card, TiVo remote control and IR blaster, will be available at participating retailers in the U.S. and Canada. The software-only version will be available for download to the U.S. Canada and Mexico online at www.nero.com.
Nero, the creator of liquid media technology, enables liquid content creation and distribution anytime, anywhere, and on any device. The company provides consumers with the freedom to simply enjoy their music, photos, and videos, regardless of hardware or file format, by taking a unique platform neutral, standards-based approach to solution development. More than 300 million units of Nero’s trusted software solutions are used in the home, on the go, and professionally. Nero also provides strategic partners with cutting-edge applications, codecs, tools, software development kits, and programming interfaces for use with a variety of the latest platforms and devices. Products are available globally through hardware manufacturers, international partners, retailers, and directly through the Nero Online Shop at www.nero.com.
Headquartered in Karlsbad, Germany, Nero maintains regional offices in: Karlsbad, Germany; Glendale, Calif., USA; Yokohama, Japan; and development centers in Karlsbad, Germany and Hangzhou, China.
Founded in 1997, TiVo (Nasdaq:TIVO) pioneered a brand new category of products with the development of the first commercially available digital video recorder (DVR). Sold through leading consumer electronic retailers and TiVo.com, TiVo has developed a brand which resonates boldly with consumers as providing a superior television experience. Through agreements with leading satellite and cable providers, TiVo also integrates its DVR service features into the set-top boxes of mass distributors. TiVo’s DVR functionality and ease of use, with such features as Season Pass(TM) recordings and WishList(R) searches and TiVo KidZone, have elevated its popularity among consumers and have created a whole new way for viewers to watch television. With a continued investment in its patented technologies, TiVo is revolutionizing the way consumers watch and access home entertainment. Rapidly becoming the focal point of the digital living room, TiVo’s DVR is at the center of experiencing new forms of content on the TV, such as broadband delivered video, music, and photos. With innovative features, such as TiVoToGo(TM) transfers and online scheduling, TiVo is expanding the notion of consumers experiencing “TiVo, TV your way.(R)” The TiVo(R)service is also at the forefront of providing innovative marketing solutions for the television industry, including a unique platform for advertisers and audience research measurement.
Nero® is a trademark of Nero AG and its subsidiaries. Any other product names are trademarks or registered trademarks of their respective owners. © 2008 Nero. All rights reserved.
TiVo, “TiVo, TV your way.” Season Pass, WishList, TiVoToGo, and the TiVo Logo are trademarks or registered trademarks of TiVo Inc.’s subsidiaries worldwide. (C) 2008 TiVo Inc. All rights reserved